I'm working with BrainBox here in Washington D.C. to create an audio cassette/CD of my e-newsletter seminar. They were a few days late in getting me a copy of the recording. No big deal. But instead of saying, "Oh, we've just been busy," they dropped off the CD at my office along with a cool BrainBox travel mug, a pad of their BrainBox paper AND a written note apologizing for the delay. What a great idea! In these days of e-everything, delivering something tangible to a customer (especially a handwritten note) may be your best marketing tactic. Thanks…

If you haven't stumbled across it already, be sure to sign up for the new I-Blog discussion list that's part of Up2Speed. What a great idea. Heck, wish I'd thought of it myself. Rick Bruner is moderating it with his usual no-nonsense approach. Most useful: he is compiling a list of "business blogs." Examples include Signal vs Noise (I love the page design), Cape Clear, and ad agency Red Door.