And the Subject Line winner is…

EmailLabs tested 3 Subject Lines for the March issue of The Intevation Report (their company newsletter). A. Using Link Click-Through Tracking to Segment Your List...read more

Plus quick guidelines for designing text newsletters

Good article from MarketingSherpa on "Text-only Design Pitfalls." Note: free access to this article ends in a few days.

Design guidelines for HTML newsletters

Design guru Roger C. Parker (author of the classic Looking Good in Print) is my guest expert this week at a 1-hour teleseminar: Secrets of...read more

7 biz card tricks

Follow this link to download a free copy of Debbie Jenkins' e-book, Card Shark, on how to market with your business card. Clever viral idea...read more

Business blog consulting

Got a nice mention in Rick Bruner's new blog about business blogs.

Go to the Blog

New Kindle Edition

The 2010 Updated Edition of The Corporate Blogging Book is hot off the e-press. Download to your Kindle, iPhone or Blackberry. Note: no Kindle required.