The Uncool Blogging Seminar

That's the subtext of the WordBiz Blogging Seminar in Washington DC on June 30, 2004. Think blogs are a fad? That they have to be...read more

Say less, sell more

That's Bill Myers' Tip of the Week. He writes, "... if a customer is going to make a purchase, they decide to do so early...read more

Limit your links

In your HTML e-newsletter, that is. That's the subject of a mini column I wrote for today's issue of BtoB E-mail Marketer Insight. Sounds counter...read more

Have You Googled Yourself Lately?

Google yourself... That's today's pithy two-word tip from personal branding guru William Arruda. As he puts it: "Being Googled reveals how visible you are on...read more

What to put in your e-newsletter footer

OK, sounds trivial. But there's an art to including all the right info in order to comply with CAN-Spam AND to make your newsletter as...read more

Go to the Blog

New Kindle Edition

The 2010 Updated Edition of The Corporate Blogging Book is hot off the e-press. Download to your Kindle, iPhone or Blackberry. Note: no Kindle required.