Excerpts From Debbie’s Blog

4 days until the election

Posted in the Category of In the News

I've made it a policy not to write about things political in this blog. But this election is too important and, like many Americans, I feel too strongly not to shout out. I'll say it obliquely... If you have any doubts as to who to vote for on Tuesday, Nov. 2nd... read the thoughtful and utterly persuasive article, The Choice, in the current issue of The New Yorker.

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I ran across this page a while back but just found it again today. Here are dozens of ideas from 37signals to spruce up your Web site, emails and e-commerce strategy before the end of the year online buying splurge (you hope). My favorites: “holidize" your logo” and “holidize" your home page copy. B2C retail oriented but still some good ideas to steal from for B2B sites. In the same vein, I published a mini column in today’s BtoB E-mail Marketer Insight: The end-of-year holidays are just around the corner. Is this good or bad…

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