Debbie's Insights on Social Media

debweil_wbr_new_logo.jpgThat's the title of the lead article in the current issue of WordBiz Report. It's provoked a flurry of responses from readers wanting to know more. Continue reading...

Tune in to The Corporate Blogging Show

the_corp_blogging_show_cropped.jpgThe Corporate Blogging Show is now airing weekly on VoiceAmerica (TM) Business (Internet radio). Tune in live on Tuesdays at 12 noon Pacific. You can download the shows as podcasts. I'm inviting listeners to submit a question

debweil_wbr_new_logo.jpgThat's the title of the lead article in the current issue of WordBiz Report. It's provoked a flurry of responses from readers wanting to know more. Continue reading...

Tune in to The Corporate Blogging Show

the_corp_blogging_show_cropped.jpgThe Corporate Blogging Show is now airing weekly on VoiceAmerica (TM) Business (Internet radio). Tune in live on Tuesdays at 12 noon Pacific. You can download the shows as podcasts. I'm inviting listeners to submit a question during the show via Instant Messenging. Take our little poll and tell us what your favorite IM client is.

Download Chapter 1 of The Corporate Blogging Book in Chinese

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karen_wickre_google.jpgGoogler Karen Wickre is one of those behind-the-scenes brains who is way too modest. She currently manages Google's 38 public blogs, including Google's Official Corporate Blog and eight country blogs (for Brasil, China, Italy, Japan, Korea, Mexico, Poland and Russia). But you'll hardly ever see her by-line. She's the genie behind the blog who gives entries submitted by other Googlers a light edit to ensure a consistent and informal voice.

We

karen_wickre_google.jpgGoogler Karen Wickre is one of those behind-the-scenes brains who is way too modest. She currently manages Google's 38 public blogs, including Google's Official Corporate Blog and eight country blogs (for Brasil, China, Italy, Japan, Korea, Mexico, Poland and Russia). But you'll hardly ever see her by-line. She's the genie behind the blog who gives entries submitted by other Googlers a light edit to ensure a consistent and informal voice.

We talked about how Google's official blog got started in 2004, who writes the blog (generally it's product managers), how sensitive issues like the Google Book Search program were handled on the blog, and how many hours a week she spends in her managing editor role. About 60 percent of her time, she told me, including time spent helping to launch Google's country blogs.

I'll post the show as an MP3…

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marketingacumen.jpgSteve Knowles of Marketing Acumen interviews me for his MarketingPlan 2007 teleseminar series. Learn more and sign up. Sessions include Web PR, Search Engine Marketing and Pay Per Click Advertising. I believe you can also purchase this series as recorded MP3s and PDF transcripts.

DATE: Monday Nov. 27th, 2006

TIME:  4 PM Eastern

womma_author_workshop.jpgNOTE: Purchase two copies of The Corporate Blogging Book (on Amazon or BarnesandNoble.com) and the $97 fee for the

marketingacumen.jpgSteve Knowles of Marketing Acumen interviews me for his MarketingPlan 2007 teleseminar series. Learn more and sign up. Sessions include Web PR, Search Engine Marketing and Pay Per Click Advertising. I believe you can also purchase this series as recorded MP3s and PDF transcripts.

DATE: Monday Nov. 27th, 2006

TIME:  4 PM Eastern

womma_author_workshop.jpgNOTE: Purchase two copies of The Corporate Blogging Book (on Amazon or BarnesandNoble.com) and the $97 fee for the teleconference series will be waived. Email your proof of purchase to Steve Knowles at

The Corporate Blogging Book

"Rock-solid advice and examples," says Chris Anderson, author of The Long Tail. This comprehensive guide confronts the Big 3: fear, the time factor and what to write.
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