Kudos to the always clever Eric Kintz over at HP for his creative blog entry (and illustration at left), rounding up pronouncements about blogging from a handful of marketing experts: blogging vs. PR vs. corporate communications (adversaries or peacefully coexisting?); the new blogger influencers at the end of The Long Tail; the blogosphere is beginning to be a "must" in integrated marketing;  customer "intimacy" (a blog) vs. your 1-800 number

Kudos to the always clever Eric Kintz over at HP for his creative blog entry (and illustration at left), rounding up pronouncements about blogging from a handful of marketing experts: blogging vs. PR vs. corporate communications (adversaries or peacefully coexisting?); the new blogger influencers at the end of The Long Tail; the blogosphere is beginning to be a "must" in integrated marketing;  customer "intimacy" (a blog) vs. your 1-800 number (is there a disconnect?); etc.

I shouldn't be a bad sport but I can't help but be a bit annoyed that his little "club" of experts is all male. Eric, uh, the blogosphere (and even the corporate blogosphere) is a very multi- place. Multi-opinion, multi-perspective, multi-nationality, multi-gender. Too bad that wasn't reflected in your entry, Why Blogging Matters.

I was interviewed in Sky News’ London studio on Friday 20 October 2006. Wow… what an experience. I arrived, was led to "make-up," had gobs applied (but rather skillfully). Then an assistant led me up to the gleaming blue and red news desk and sat me down next to the two correspondents who were anchoring Sky News’ morning segment.

"Er, what do I do now," I whispered into the assistant’s ear. Just look at the woman next to you when she starts

Now this is cool. The Corporate Blogging Book is TypePad's book of the month for October 2006. Listen to the podcast interview I did with Six Apart's Michael Sippey.

Live interview on Britain's Sky News

I was interviewed about corporate blogging in Sky News' London studio on October 20th, 2006. Quite an experience as I'm kinda new at live TV. I arrived, was led to "make-up," had gobs applied (skillfully). Then an assistant led me up to the

Now this is cool. The Corporate Blogging Book is TypePad's book of the month for October 2006. Listen to the podcast interview I did with Six Apart's Michael Sippey.

Live interview on Britain's Sky News

I was interviewed about corporate blogging in Sky News' London studio on October 20th, 2006. Quite an experience as I'm kinda new at live TV. I arrived, was led to "make-up," had gobs applied (skillfully). Then an assistant led me up to the gleaming blue and red news desk and sat me down next to the two correspondents who were anchoring Sky News' morning segment. More...

Download the transcript of The Corporate Blogging Book teleconference

The Corporate Blogging Book Teleconference was a success. I might…

Fun to meet up in London last night with a group of UK bloggers. We met at the Hereford Arms, around the corner from my hotel in South Kensington. Very simpatico group: Neville Hobson, Mark White, Martyn Davies, Tom Shelley, Keith Collins and Alex Manchester (editor & blogger for Melcrum).

Lots of discussion - and little agreement - on the recent Edelman / Wal-Marting episode and what it means for Edelman's reputation as *the* PR firm that

Fun to meet up in London last night with a group of UK bloggers. We met at the Hereford Arms, around the corner from my hotel in South Kensington. Very simpatico group: Neville Hobson, Mark White, Martyn Davies, Tom Shelley, Keith Collins and Alex Manchester (editor & blogger for Melcrum).

Lots of discussion - and little agreement - on the recent Edelman / Wal-Marting episode and what it means for Edelman's reputation as *the* PR firm that can help big clients negotiate the blogosphere.

Edelman's biggest goof was their silence. It took the firm five days (an eternity in the blogosphere) to fess up publicly to their role in Wal-Mart's fake blog. Still, I think the incident may blow over.

Jeez, I need to get a life... or at least a Second Life. I'm way behind on this one. I honestly thought it was avatars and multiplayer games and kinda silly. (You can, er, have virtual sex.) Up until this afternoon I haven't paid any attention.

But I'm listening to Neville Hobson - in London - as he presents his social media workshop to a rapt audience at Melcrum's UK Strategic Communication Management Summit.

Neville just told us that

Jeez, I need to get a life... or at least a Second Life. I'm way behind on this one. I honestly thought it was avatars and multiplayer games and kinda silly. (You can, er, have virtual sex.) Up until this afternoon I haven't paid any attention.

But I'm listening to Neville Hobson - in London - as he presents his social media workshop to a rapt audience at Melcrum's UK Strategic Communication Management Summit.

Neville just told us that Reuters yesterday opened up a Second Life "bureau." On the site, it says Second Life is "a 3D online digital world imagined, created and owned by its residents."…

My fellow Penguin Portfolio author Andy Wibbels (of BlogWild fame) has got something going tomorrow that sounds cool. He calls it, "Shut up and write." I love the idea. So shut up and...

P.S. Andy's is *not* the number 1 business blogging book (as he portrays it to be) but it's a fast, fun and useful read, particularly for the small business blogger. I include it in the Recommended Reading list at the back of The Corporate Blogging Book.

My fellow Penguin Portfolio author Andy Wibbels (of BlogWild fame) has got something going tomorrow that sounds cool. He calls it, "Shut up and write." I love the idea. So shut up and...

P.S. Andy's is *not* the number 1 business blogging book (as he portrays it to be) but it's a fast, fun and useful read, particularly for the small business blogger. I include it in the Recommended Reading list at the back of The Corporate Blogging Book.