BlogWrite for CEOs

Jan

31

2008

Lost in addendums… back soon

Posted in the Category of In the News

Well, after the mammoth declutter of our house, where we've lived for 20 years, we put it on the market and were lucky enough to sell in less than 48 hours. So we're buying a new place. Meantime I'm awash in addendums (addendi - ?) and other offline details. Back soon...

P.S. If you're thinking of selling your house, decluttering really works. Our house looked twice as big! (Great before & after photos in Decluttering to Make the Sale from HGTV.)

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Jan

22

2008

Seth Godin teleconference for Meatball Sundae: “The one thing that will make or break your marketing

Posted in the Category of Speaking

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I'll be joining Dan Pink, author of A Whole New Mind, and Rich Sloan, co-author of StartupNation, for a panel discussion with New York Times best-selling author Seth Godin about his new book, Meatball Sundae. We'll help you discover the one thing that will make or break your marketing efforts this year. Tune in FREE to this one-hour teleconference.

Click here for more information and to register.

 

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Jan

22

2008

Schering-Plough Executive Lecture - Fairleigh Dickinson University

Posted in the Category of Speaking

f-d_logo.jpg2008 Schering-Plough Executive Lecturer at Fairleigh Dickinson University.

 

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Jan

18

2008

Mark your calendar for BlogPotomac in Washington D.C., June 13, 2008

Posted in the Category of Events and Social Media

It's coming! Co-chair Geoff Livingston and I are delighted to announce that BlogPotomac will be held on Friday, June 13, 2008 at The State Theater in Falls Church, Virginia.

Sponsored by Livingston Communications, The Point, Viget Labs and WordBiz.com, Inc., BlogPotomac is an “un-conference” on best marketing practices for the social media community in D.C. Our goal is to provide advanced marketing insights beyond the average social media 101 event.

Great line-up of speakers including Dell's chief blogger

Our excellent line-up of seven keynotes includes:

Opening…

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Jan

10

2008

New Year’s clean out: uncluttering, digging down and uncovering who knows what…

Posted in the Category of In the News

After 20 years in our house we decided recently it was time to declutter. Clean out. Pare down. We started yesterday in my home office and quickly realized that "cleaning out" was far too polite an expression.

It's an archaeological dig. (At left, uncovering the Pyramids.)

Found the original copy of my college thesis

I was down in the basement rooting through an old file cabinet. I found the original copy of my undergraduate thesis for Harvard. It's not in digital form so I decided to save the bound copy. I've always been rather proud of it: A Comparison of the Poetry…

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Jan

8

2008

Social media for social good (24 days left for Parade Magazine / Case Foundation Giving Challenge)

Posted in the Category of Social Media

It's no surprise in this election year that we're realizing how powerful social media can be for making things happen -- whether it's support for a candidate, the launch of a movie or a a car. Or for a cause.

Cause marketing has been around for a while. But established players are now waking up to how to use social networks (Facebook, for example) to raise money for charity. Parade Magazine and The Case Foundation joined forces in December to launch the Giving Challenge. (Watch the YouTube video.)

Parade and Case…

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