CEO Bloggers

David Meerman Scott and I enjoyed some Mexican food in Reston, VA tonight. David was in town to do one of his New Rules of Marketing seminars based on his eponymous best-selling book. I asked him if he thought CEOs might adopt Twitter over blogging, as it's short and sweet. It's not an either or choice between Twitter and blogging, he said. Click continue to see our video. We were having a little fun after dinner. (You can follow David or me

CEO Bloggers

35-year-old Google co-founder Sergey Brin started a blog named Too yesterday. It's on Blogger, of course. MInimalist design of white type on a black background (which I find hard to read). Too is a play on "two" and on the fact that the blog is about his life outside work. In his first post, titled LRRK2, he writes movingly about his mother's Parkinson's Disease, his wife's personal DNA analysis company, 23andme - and about a mutation of the

CEO Bloggers

I’m staggered after reading the following in today’s NYTimes Business section: "About 12:30 Monday morning, Lehman sent out a press release announcing its intention to seek bankruptcy protection. Lehman’s 25,000 employees learned of the filing through the media, with no direct communication coming from (CEO Dick) Fuld or other Lehman executives."

So… if we are to believe the Times, are we to conclude that Lehman has no internal blog with RSS

CEO Bloggers

In an article on the front page of today’s Washington Post Business section, reporter Sarah Halzack notes, several years belatedly, that Marketing Moves to the Blogosphere. She rounds up a few of the local suspects to comment on their corporate blogs, including Bill Marriott, Honest Tea and Viget Labs, the Web firm that created my new site/blog. What’s remarkable about the article is that somehow the good folks at The Wash Post appear to have

CEO Bloggers

I missed this when it aired several weeks ago. Nothing new but fun to see it on network TV. Marriott tells the reporter that Bill Marriott's CEO blog is responsible for $4 million in bookings on the main site. That's not a huge amount given Marriott's sales, which are in the billions. But not bad for a little spare change from blogging.

 

CEO Bloggers

Got a heads-up from a reporter with the Austin American-Statesman who called to interview me. John Mackey, if you recall, is CEO of Whole Foods. His blog was shut down in July 2007 while his Board of Directors and the SEC investigated his pseudonymous postings to a Yahoo finance message board. 

The SEC recently concluded its probe (no action is to be taken). Mackey started up his blog again today with a post titled: Back to Blogging. It’s,

About This Blog

I’ve been writing about corporate and CEO blogging and business use of social media since 2003. I also use this blog as a whiteboard to work out my thinking on other subjects, such as Government 2.0 and Publishing 2.0.  I welcome your Comments if they are on topic. I delete them if inappropriate or spammy.




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Debbie Weil

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