Corporate Blogging
According to Gartner's just released 2009 Hype Cycle for Emerging Technologies, corporate blogging is inching up towards mainstream adoption, while Twitter may be encountering a backlash. It's been a slow steady climb since 2005, as I've noted here (in August 2005, when I was writing my book) and here (in 2008). This is one of those charts that's fun to flash during a presentation to illlustrate what's hot and what's not. If I were Jackie Fenn,

On the one hand, it’s a brave new world where bloggers represent a new and unfettered publishing channel. On the other hand… there are lots of 


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