Corporate Blogging

According to Gartner's just released 2009 Hype Cycle for Emerging Technologies, corporate blogging is inching up towards mainstream adoption, while Twitter may be encountering a backlash. It's been a slow steady climb since 2005, as I've noted here (in August 2005, when I was writing my book) and here (in 2008). This is one of those charts that's fun to flash during a presentation to illlustrate what's hot and what's not. If I were Jackie Fenn,

Corporate Blogging

On the one hand, it’s a brave new world where bloggers represent a new and unfettered publishing channel. On the other hand… there are lots of questions swirling around about how bloggers should disclose relationships with big brands for whom they may be writing. As well as payment in cash vs. payment in kind (free samples, including cars). This post is a riff with as many questions as answers. It’s not a polished essay. Hope you’ll weigh in…

Corporate Blogging

Update: Yesterday’s BlogWell conference in New York was a huge success. You can read a stream of Tweets about #blogwell. And a great recap on a Squidoo page that parses the event via tweets about the different speakers. One of the highlights was a live performance by comedy duo and Internetainers Rhett and Link. Hilarious. Two Wal-Mart executives sitting near the stage stood up and cheered at the end of their Wal-Mart song.

Corporate Blogging

If you're over 40 (or 50), you may think a new book titled Me 2.0 and written by 20-something Dan Schawbel is not for you. Think again. Especially if you're a baby boomer, over 50 and heading into the home stretch of what you hope will be a creative retirement. Dan is young but he's super savvy about a phenomenon called personal branding. The phrase was first used over a decade ago by management guru Tom Peters. If the words set your teeth on

Corporate Blogging

It’s too easy to fall into the trap of, "I don’t have time to write a full-fledged blog post so I’ll put it off til later." Twitter, with its 140-character limit, beckons seductively as the shorthand for blogging. So I thought I’d put up some pics I took over the weekend, three days BEFORE the cherry blossoms are due to peak here in DC. All by way of saying that the best approach to blogging is to do it. Don’t always wait until the thought is

Corporate Blogging

These aren't any ol' cupcakes. They're at Baked & Wired in Georgetown. And they've been declared the best in the nation by The Atlantic. Andrew Wilson, HHS's social media celeb, is our special guest. He'll tell us about crowdsourcing the new HHS Center for New Media, as well as using social media as a crisis communications strategy for the Peanut Butter recall. Full disclosure: I'm producing this social media event series with several local

About This Blog

I’ve been writing about corporate and CEO blogging and business use of social media since 2003. I also use this blog as a whiteboard to work out my thinking on other subjects, such as Government 2.0 and Publishing 2.0.  I welcome your Comments if they are on topic. I delete them if inappropriate or spammy.




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Debbie Weil

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author | speaker | kinda cool | 2010 updated edition of THE CORPORATE BLOGGING BOOK for Kindle, iPhone, BB. iPad next.

G'bye prints RT @dsifry Interesting WaPo article on Facebook Photos as #1 photosharing app & problems of lo-res storage.http://bit.ly/cpGjVl
Looking forward to attending @writerscenter's Writing the Future conference tomorrow http://bit.ly/c8Z1oI #writefuture
Updated my FREE RESOURCES page: lots of stuff to download and/or listen to http://bit.ly/bTZPOJ #socialmedia
Check out how @marcfischman does his #FF - he makes each one a separate tweet with a personal comment. Clever (and more flattering)!

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