Subscribe Social Media Insights Blog

Corporate Blogging 2.0: Southwest Airlines’ Blog Re-launches

Take a look below if you haven't heard about the re-launch of Southwest Airlines' corporate blog, Nuts About Southwest, two years after its April 2006 debut. More here.

This is state of the art use of social media by a big company: a blog, Flickr pics, video, polls, news and more. Note the icons for YouTube, FlickR, LinkedIn, Facebook, Twitter at the bottom of the page. This multi social media platform approach echoes what Dell is doing on its Community page.

This is exciting. And a refreshing change after the Southwest blog was caught flat-footed in March 2008 following the aircraft inspection crisis and threat of a record fine by the FAA. Kudos to the Southwest blogging team!

Southwest_blog_050708

1 comments
Categories: Stuff

« Return to Previous Page

blog comments powered by Disqus

Previous Comments

kraloyun said on May 9, 2008 at 11:37 AM

Good news

Thank you for the informations.


——-


About This Blog

I’ve been writing about corporate and CEO blogging and business use of social media since 2003. I also use this blog as a whiteboard to work out my thinking on other subjects, such as Government 2.0 and Publishing 2.0.  I welcome your Comments if they are on topic. I delete them if inappropriate or spammy.




Subscribe   Subscribe via RSS




Featured Posts

Twitter Stream Twitter Stream

Debbie Weil

Follow Debbie Weil, @debbieweil

author | speaker | kinda cool | 2010 updated edition of THE CORPORATE BLOGGING BOOK for Kindle, iPhone, BB. iPad next.

"Email organizes... and makes a hell out of my existence." Dan Sarewitz of AZ State's Consort for Sci, Policy & Outcomes #writefuture
@RishiAtDell Great to hear from you. Thesis of writers conf is fascinating. But too many obscure slides so far. :)
Looking forward to yr preso RT @R_Nash Ogilvy starting to kick it for me. Describing journey from @softskull to @cursr #writefuture
Love this RT Dan Sarewitz: "I'm not depressed about the future of writing, because everybody wants to write." #writefuture /via @mathitak

WordBiz Report Social Media Blogs

WordBiz Report Top CEO/Exec Blogs

Debbie on Flickr

Archives




View Debbie's Extended Archives