BlogWrite for CEOs

It's the new thing. If you're still not "getting" Twitter, which I wasn't... up until a few weeks ago, wrap your mind around this:

You've lovingly crafted a brilliant blog post. Ping! Your blog alerts Technorati. Ping! Your RSS feed goes out to all who've signed up via a news reader.

Nope. Not enough. The way to get attention for your blog these days is to tweet your new blog post to your "followers" on Twitter. Here's an example from Shel Holtz's Twitter feed:

shel twitter

This is worth a read, BTW. He talks about how using social media tools can turn *into* a strategy.

Useful Links for Twittering

Why short is tweet for the blogging community by Jeff Jarvis for The Guardian (Feb. 25, 2008)

Twitpic

Twitterrific

Twitteroo (URL shortening)

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Comments

Justin Thorp said on April 3, 2008 at 08:58 AM

Twitter is probably one of the bigger drivers of traffic to my blog.  I love it.

There are also a few feed-based twitter accounts that I really enjoy.  One is @techmeme and the other is @cnnbrk.  It’s great for getting news.

Des Walsh said on April 13, 2008 at 12:59 AM

Debbie
May I suggest tweaking that advice to cover “best” blog posts? One thing I find quite boring is when people tweet *every one* of their posts. That’s what RSS is for - or email subscription if you prefer. Not, imho, Twitter.

billso said on April 13, 2008 at 04:44 PM

Agreed! RSS is designed to notify people about blog posts. Twitter shouldn’t be annoying…

Alex said on April 17, 2008 at 11:09 AM

isn’t twittering about your blog posts considered spam ?

Ben Martin, CAE said on April 27, 2008 at 03:29 PM

Late to the party, but with a strong opinion: I will have to concur with the last three commenters. RSS is for alerting readers of new content, not twitter. If I follow you on twitter, I’m already following your blog. Distributing to both places duplicates the alert unnecessarily and is an annoyance. If you already have my attention, don’t abuse it.

Sean Burke said on April 28, 2008 at 11:34 PM

Great conversation here.  I’ve refrained from Twittering because it takes time away from my work and my developing valuable content for my blog.  Outsourcing this stuff is also not an option in my world. Are any of you full time bloggers - maybe that is the way this can happen.

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