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Micro Persuasion’s Steve Rubel debunks “social media” as a concept, talks about the new PR (it’s not

steve_high_res.jpg Great interview with Steve Rubel in a live broadcast from Voice America's Phoenix, AZ studio. The audio quality is so much better when you're talking into a mike. Felt like a real radio host. Steve, as most everyone knows, is a senior VP of Edelman PR as well as the publisher of Micro Persuasion, a Technorati Top 100 blog.

Squaw_Peak in_Phoenix.jpgI'm in Arizona this week courtesy of my husband who's attending a conference. The weather is glorious (cool but sunny). Climbed the surprisingly challenging 2,600-foot Squaw Peak (now known as Piestawa Peak) for a fantastic 360-degree view of the city.

Podcasticon_1Download the Feb. 13, 2007 show as a podcast or sign up for the RSS feed to get it (and future editions of the TCB Show) automatically.

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I’ve been writing about corporate and CEO blogging and business use of social media since 2003. I also use this blog as a whiteboard to work out my thinking on other subjects, such as Government 2.0 and Publishing 2.0.  I welcome your Comments if they are on topic. I delete them if inappropriate or spammy.




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Debbie Weil

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author | speaker | kinda cool | 2010 updated edition of THE CORPORATE BLOGGING BOOK for Kindle, iPhone, BB. iPad next.

"Email organizes... and makes a hell out of my existence." Dan Sarewitz of AZ State's Consort for Sci, Policy & Outcomes #writefuture
@RishiAtDell Great to hear from you. Thesis of writers conf is fascinating. But too many obscure slides so far. :)
Looking forward to yr preso RT @R_Nash Ogilvy starting to kick it for me. Describing journey from @softskull to @cursr #writefuture
Love this RT Dan Sarewitz: "I'm not depressed about the future of writing, because everybody wants to write." #writefuture /via @mathitak

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