Social Media Insights Blog

MSNBC’s Take on Corporate Blogging and Bloggers-in-Chief: Corporate 2.0 Is In

I missed this when it aired several weeks ago. Nothing new but fun to see it on network TV. Marriott tells the reporter that Bill Marriott's CEO blog is responsible for $4 million in bookings on the main site. That's not a huge amount given Marriott's sales, which are in the billions. But not bad for a little spare change from blogging.

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Categories: CEO Bloggers, Corporate Blogging

Aug 14, 2008

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Headlines from Floyd said on August 20, 2008 at 12:26 PM

Debbie: I watched the clip—good stuff. Bill Marriott is a smart man.

He writes it longhand because he can’t type! But he obviously understands the importance of the customer interaction.

How do you suppose they came up with the $4 million?

Fairings said on September 3, 2008 at 01:08 AM

Wow! $4 million from blogging? That has got to be a success!

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I’ve been writing about corporate and CEO blogging and business use of social media since 2003. I also use this blog as a whiteboard to work out my thinking on other subjects, such as Government 2.0 and Publishing 2.0. I welcome your Comments if they are on topic. I delete them if inappropriate or spammy.