Jan
30
2007
Philippe Borremans gives The Corporate Blogging Book a thumbs up in a thoughtful review
Posted in the Category of In the News
Friend and colleague Philippe Borremans notes that writing a book about corporate blogging "is not an easy task." In fact, he calls it "daunting." He writes:Debbie also asks the right questions and answers them. She is not a blind believer but knows how to filter the correct information on the topic from her multitude of sources. Of course she also talks from experience.
Her online presence is very strong and her blog is a "have to read" for people in Marketing and Communications. She doesn't hesitate to cover difficult topics such as the loss of control in online communications, legal pitfalls and questions if all CEOs should blog (of course not)." - Philippe Borremans
Read the whole review here.
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