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What does social media look like?

Look at the mock-up below of a typical Amazon product page (this one for an iPod) and you'll get an idea of what social media looks like on a Web page. The schematic was created by Web designer and writer Joshua Porter. Shows 16 different ways that Amazon is including links to other related content, much of it created by users. [via Brian Oberkirch]

Amazonssocialfeatures_2

Only caveat I'd add is that the "sales rank" (at least for books) goes up and down dramatically so you can't be too reliant on that. On a good day The Corporate Blogging Book ranks under 5,000. On a bad sales day, it's at 100,000-plus. More useful would be a trend chart showing a product's ranking over time.

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About This Blog

I’ve been writing about corporate and CEO blogging and business use of social media since 2003. I also use this blog as a whiteboard to work out my thinking on other subjects, such as Government 2.0 and Publishing 2.0.  I welcome your Comments if they are on topic. I delete them if inappropriate or spammy.




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Debbie Weil

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author | speaker | kinda cool | 2010 updated edition of THE CORPORATE BLOGGING BOOK for Kindle, iPhone, BB. iPad next.

@danielrmccarthy eegads Daniel - well, I think you're expressing what some of us are thinking. Thots??
@danielrmccarthy eegads Daniel -- well, I think you're expressing what some of us are thinking. Thots??
MUST READ: @CraigNewmark on the Web’s Next Big Problem [hint: think reputation & trust] http://bit.ly/9pNtlV from @gigaom
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