A bird? A plane? A new kind of corporate blog?

Dave Balter, author of Grapevine and founder of BzzAgent, is up to something intriguing. Today he launched a new company blog called The Bento Box...read more

Making Blogs Part of Your Strategy - Melcrum’s Strategic Communication Management summit - London

I'm speaking at Melcrum's 2006 Strategic Communication Management Summit in London. Topic: The bigger picture: making blogs part of your strategy. DATE: Wednesday Oct. 18th...read more

How to use corporate blogging as part of your strategic communication plan - Webinar

I'm presenting a 90-minute interactive seminar for Melcrum. More info and sign up here. Note the time: 10:00 AM - 11:30 Eastern; 3:00 - 4:00...read more

Coming soon! The Corporate Blogging Show on VoiceAmerica (TM) Business

Apologies for the ridiculous gap since I last posted a podcast. No excuses really. But here's an update: starting Nov. 14th, 2006, I will be...read more

Michigan vs. Wisconsin: rock concert meets WOMM

Update: with a gentle prod from commenter Brian Brown, I changed "viral marketing" to WOMM (word of mouth marketing). That's what I meant to say....read more

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New Kindle Edition

An updated edition of The Corporate Blogging Book will be available in Amazon’s Kindle store in March. Look for a new preface that will explain why your blog is the hub of social media marketing.