Smart, witty and accessible.

- Kirkus Reports

Rock-solid advice and examples… Weil deftly shows how to avoid the pitfalls

- Chris Anderson, Author of The Long Tail

The original and definitive book on corporate blogging.

- The Social Enthusiast (August 2009)

The Best Business Blogging Book

- John Moore, Brand Autopsy

November 2008 -  Named one of ten insightful Web 2.0 books. Click #8.

- CIO Insight

Open this book to any page and you’ll discover ideas you can use…

- Seth Godin, author of Tribes and 10 other bestsellers

This is *the* book smart businesspeople should read to understand the ins and outs of blogging.

- Dan Pink, Author of A Whole New Mind and Johnny Bunko

One of the best books around for novice corporate bloggers. Witty, entertaining and informative.

- Blogger review (April 2009)

This compact yet comprehensive encyclopedia of corporate blogging lucidly explains why blogging should be part of any customer loyalty strategy.

- Jackie Huba, Author of Citizen Marketers

I loved the conversational and organic nature of the book… impeccable research and flawless writing style.

- Kip Meacham on Amazon

Debbie, you’ve worked very hard to help corporate America understand social media. Nice job!

- Dr. Nora Ganim Barnes, Dir. UMass Center for Marketing Research