Debbie Weil is a corporate blogging and social media expert, online marketing consultant, speaker and author of The Corporate Blogging Book (Portfolio). She consults with large companies, CEOs and senior executives on how to create blogs that connect with customers and attract media attention.

Top 8 Tips for Corporate Blogging in 2008 

2008 will be the year of corporate blogging. By that I mean we're entering the era of Corporate Blogging 2.0. The question is no longer "what is a blog?" It's how do we do this so it works for us and our audience? Are you ready? Get my Top 8 Tips for Corporate Blogging in 2008. 

China Blogging Tour 

l spent two weeks in Beijing and Shanghai last fall where I spoke about CEO & corporate blogging. Edelman sponsored my tour to mark the publication in Mandarin Chinese of The Corporate Blogging Book.  Read my wrap-up Q & A.  黛碧薇

How & why to add video to your blog

Video is the new "it" tool (as in "it girl") of social media. Get step-by-step instructions. Your blog will soon be sooo 2006 2007 if it's not multimedia. Continue reading…

Have you RSS'd yourself?

This is not an exercise in vanity. It's your no-cost, real-time way of monitoring the blogosphere and then engaging where appropriate. Continue reading…

Do you need a CEO Blogging Coach?

Bill Gates does. Get the scoop…

How to Write a Great Corporate Blog

Kudos to the Personal Branding Global Telesummit marking the 10th anniversary of the publication of Tom Peters' now iconic article: The Brand Called You. I led a session on How to Write a Great Business Blog and was one of dozens of speakers who donated their time. The Washington Post covered the event in a short article: Your Brandwidth. Reporter Vickie Elmer quoted me as follows:

"If you can write a consistently interesting and informative blog, you brand yourself as someone worth listening to, worth doing business with, worth hiring," [Debbie Weil] said.

Weil, author of The Corporate Blogging Book, said her publisher contacted her after reading her blog. Blogs help folks "get found." She said, "It's a way to control your digital identity." That's a growing part of your brand.
- The Washington Post (Nov. 8, 2007)

China Blogging Tour - October 2007

l recently returned from Beijing and Shanghai where I spoke at various events about CEO & corporate blogging. Edelman PR sponsored my book tour to mark the publication in Mandarin Chinese of The Corporate Blogging Book. It was a mind-blowing experience. See videos, photos and blog of my China Blogging Tour.  黛碧薇 

How & why to add video to your blog

Get step-by-step instructions. Your blog will soon be sooo 2006 if it's not multimedia. Continue reading…

Have you RSS'd yourself?

This is not an exercise in vanity. It's your no-cost, real-time way of monitoring the blogosphere and then engaging where appropriate. Continue reading…

Ya gotta have an avatar

A what, you ask? An avatar, the cartoon version of yourself that wanders around in a virtual reality environment like Second Life. Trust me. This will soon be very big. Continue reading…

Marketers beware: folks are unhooking from their computers

A quick prognostication for 2007: With wifi becoming ubiquitous, we'll be getting much more information via our cell phones and PDAs. Format your HTML newsletter to be read on a Treo. Write concise, compelling titles for your blog posts. That's what people see when reading RSS feeds on a handheld device. 

Do you need a CEO Blogging Coach?

Bill Gates does. Get the scoop…

How to Write a Great Business Blog

Join me at the round-the-clock Personal Branding Global Telesummit on Thursday Nov. 8, 2007 to mark the 10th anniversary of the publication of Tom Peters' now iconic article: The Brand Called You. This 12-hour teleconference is FREE and you can dial in from anywhere. Choose from dozens of sessions on topics related to personal branding. (Mine is How to Write a Great Business Blog.)

Speakers include William Arruda, Nina Burokas, Krishna De, Kirsten Dixson, John Jantsch, David Meerman Scott, Guy Kawasaki, Andy Sernovitz and many others. All are donating their time, BTW, and 100,000 participants are expected. Each is being asked to make a donation to Kiva, a microfinance organization. Register here [look for little box on right-hand side] to get the dial-in number.

Special Offer - US $47 value

I'm offering a great freebie in conjunction with the event. One of my favorite chapters in The Corporate Blogging Book is Chapter 7 ("Top Ten Tips to Write an Effective Business Blog"). Buy my book on Amazon (or UK edition; or in Mandarin Chinese). Then email your Amazon receipt to me at debbie.weil(at)gmail.com. I'll send you gratis the downloadable audio recording of my one-hour teleconference on Writing a Great Corporate Blog (value US $47.00).

China Blogging Tour - October 2007

l recently returned from Beijing and Shanghai where I spoke at various events about CEO & corporate blogging. Edelman PR sponsored my book tour to mark the publication in Mandarin Chinese of The Corporate Blogging Book. It was a mind-blowing experience. See videos, photos and blog of my China Blogging Tour.  黛碧薇 

How & why to add video to your blog

Get step-by-step instructions. Your blog will soon be sooo 2006 if it's not multimedia. Continue reading…

Have you RSS'd yourself?

This is not an exercise in vanity. It's your no-cost, real-time way of monitoring the blogosphere and then engaging where appropriate. Continue reading…

Ya gotta have an avatar

A what, you ask? An avatar, the cartoon version of yourself that wanders around in a virtual reality environment like Second Life. Trust me. This will soon be very big. Continue reading…

Marketers beware: folks are unhooking from their computers

A quick prognostication for 2007: With wifi becoming ubiquitous, we'll be getting much more information via our cell phones and PDAs. Format your HTML newsletter to be read on a Treo. Write concise, compelling titles for your blog posts. That's what people see when reading RSS feeds on a handheld device. 

Do you need a CEO Blogging Coach?

Bill Gates does. Get the scoop…

Have you elfed yourself? Here's how I made a total elf of myself. Happy Holidays to all!

How & why to add video to your blog

Get step-by-step instructions in the current issue of WordBiz Report. Your blog will soon be sooo 2006 if it's not multimedia. Continue reading…

Need a keynote, workshop or Webinar on corporate blogging and social media?

I'm giving presentations from Florida to Brussels that demystify the blogosphere for business folk. And update what's in my book. To wit, the new corporate blogosphere is multi-media and very global.

Think Fortune 500 CEO blogger Jonathan Schwartz's blog, translated into 10 languages. Think IBM's spoof videos on YouTube.

Call me direct at +1 202.364.5705 Eastern or email me at wordbiz(at)gmail.com to learn more about how I can work with you. You can also use the contact link at the top of the page. My upcoming schedule.

Tune in to The Corporate Blogging Show

The Corporate Blogging Show is now airing weekly on VoiceAmerica (TM) Business (Internet radio). Tune in live on Tuesdays at 12 noon Pacific. You can download the shows as a podcast. 

New! The Corporate Blogging Book will be published in Chinese

Thanks to Raven Lu Li, who lives in China and works for Accenture China, for translating Chapter 1 of my book into Chinese. Download Chapter 1 in Chinese. My publisher, Penguin Portfolio, has now sold the the mainland China rights to a Chinese publisher. Look for TCBB in Chinese in 2007!

Live interview on Britain's Sky News

I was interviewed about corporate blogging in Sky News' London studio. Quite an experience as I'm kinda new at live TV. More…

Readers are saying… The Corporate Blogging Book is "a great read"

Nielsen BuzzMetrics' Pete Blackshaw gives The Corporate Blogging Book a thumbs up in a thoughtful review on ClickZ. More reviews and news here. Order your copy on Amazon or find it at Barnes & Noble, Borders and other bookstores.

Do you need a CEO Blogging Coach?

Bill Gates does. Get the scoop…

That's the title of the lead article in the current issue of WordBiz Report. It's provoked a flurry of responses from readers wanting to know more. Continue reading…

Tune in to The Corporate Blogging Show

The Corporate Blogging Show is now airing weekly on VoiceAmerica (TM) Business (Internet radio). Tune in live on Tuesdays at 12 noon Pacific. You can download the shows as podcasts. I'm inviting listeners to submit a question during the show via Instant Messenging. Take our little poll and tell us what your favorite IM client is.

Download Chapter 1 of The Corporate Blogging Book in Chinese

Thanks to Raven Lu Li, who lives in China and works for Accenture China, for translating Chapter 1 of my book into Chinese. Download Chapter 1 in Chinese.

TypePad's Book of the Month

The Corporate Blogging Book was TypePad's book of the month for October 2006. Listen to the podcast interview I did with Six Apart's Michael Sippey. Read the Q & A.

Live interview on Britain's Sky News

I was interviewed about corporate blogging in Sky News' London studio on October 20, 2006. Quite an experience as I'm kinda new at live TV. More…

Readers are saying… The Corporate Blogging Book is "a great read"

Nielsen BuzzMetrics' Pete Blackshaw gives The Corporate Blogging Book a thumbs up in a thoughtful review on ClickZ. A marketing manager from a Fortune 500 company writes in an email: "I read it cover-to-cover, highlighting phrases and dog-earing pages all the way through." More positive reviews and news here. Order your copy on Amazon or find it at Barnes & Noble, Borders and other bookstores.

Need a keynote or Webinar on Corporate Blogging 101 or 201?

I'm giving presentations from Florida to Brussels that demystify the blogosphere for business folk. And update what's in my book. To wit, the new corporate blogosphere is multi-media. Think YouTube.com. Call me direct at +1 202.364.5705 Eastern or email me at wordbiz(at)gmail.com to learn more about how I can work with you. Upcoming schedule.

Do you need a CEO Blogging Coach?

Bill Gates does. Get the scoop…

The Corporate Blogging Show, my Internet radio show, is now airing weekly on VoiceAmerica (TM) Business. Showtime (tune in live) is Tuesdays at 12 noon Pacific. My first guest was Michael Sippey of TypePad.

Other guests lined up include Zane Safrit of Conference Calls Unlimited, Karen Wickre (editor of Google's corporate blog), Pete Blackshaw of Nielsen BuzzMetrics, Halley Suitt and Richard Edelman. The shows are available as podcasts at The Corporate Blogging Show blog.

Download Chapter 1 of The Corporate Blogging Book in Chinese

Thanks to Raven Lu Li, who lives in China and works for Accenture China, for translating Chapter 1 of my book into Chinese. Download Chapter 1 in Chinese.

TypePad's Book of the Month

The Corporate Blogging Book was TypePad's book of the month for October 2006. Listen to the podcast interview I did with Six Apart's Michael Sippey.

Live interview on Britain's Sky News

I was interviewed about corporate blogging in Sky News' London studio on October 20, 2006. Quite an experience as I'm kinda new at live TV. More…

Download the transcript of The Corporate Blogging Book teleconference

The Corporate Blogging Book Teleconference was a success. I might do it again. Nine participants each purchased five copies of my new book from 800-CEO-Read. We had a lively - and useful - discussion. Download the edited PDF transcript. More about the Q & A session here.

Readers are saying… The Corporate Blogging Book is "a great read"

Nielsen BuzzMetrics' Pete Blackshaw gives The Corporate Blogging Book a thumbs up in a thoughtful review on ClickZ.

A marketing manager from a Fortune 500 company writes in an email: "I read it cover-to-cover, highlighting phrases and dog-earing pages all the way through." More positive reviews and news here. Order on Amazon.

Need a Webinar on Corporate Blogging 101 or 201?

Call me at +1 202.364.5705 Eastern or email me at wordbiz(at)gmail.com. Learn more about how I can work with your organization to get you up to speed on the new social media tools.

Do you need a CEO Blogging Coach?

Bill Gates does. Get the scoop…

Now this is cool. The Corporate Blogging Book is TypePad's book of the month for October 2006. Listen to the podcast interview I did with Six Apart's Michael Sippey.

Live interview on Britain's Sky News

I was interviewed about corporate blogging in Sky News' London studio on October 20th, 2006. Quite an experience as I'm kinda new at live TV. I arrived, was led to "make-up," had gobs applied (skillfully). Then an assistant led me up to the gleaming blue and red news desk and sat me down next to the two correspondents who were anchoring Sky News' morning segment. More…

Download the transcript of The Corporate Blogging Book teleconference

The Corporate Blogging Book Teleconference was a success. I might do it again. Nine participants each purchased five copies of my new book from 800-CEO-Read. We had a lively - and useful - discussion. Download the edited PDF transcript. More about the Q & A session here.

Readers are saying… The Corporate Blogging Book is "a great read"

Nielsen BuzzMetrics' Pete Blackshaw gives The Corporate Blogging Book a thumbs up in a thoughtful review on ClickZ.

A marketing manager from a Fortune 500 company writes in an email: "I read it cover-to-cover, highlighting phrases and dog-earing pages all the way through." More positive reviews and news here. Order on Amazon.

Need a Webinar on Corporate Blogging 101 or 201?

Call me at +1 202.364.5705 Eastern or email me at wordbiz(at)gmail.com. Learn more about how I can work with your organization to get you up to speed on the new social media tools.

Launch party in Washington DC was a blast

Washington's blogging cognoscenti, as well as corporate blogger wannabes, showed up at a pre-release launch party for The Corporate Blogging Book. Details and more pics here.

Do you need a CEO Blogging Coach?

Bill Gates does. Get the scoop…

The Corporate Blogging Book Teleconference was a success. I might do it again. Nine participants each purchased five copies of my new book from 800-CEO-Read. We had a lively - and useful - discussion. Download the edited PDF transcript. More about the Q & A session here.

Readers are saying… The Corporate Blogging Book is "a great read"

Nielsen BuzzMetrics' Pete Blackshaw gives The Corporate Blogging Book a thumbs up in a thoughtful review on ClickZ.

A marketing manager from a Fortune 500 company writes in an email: "I read it cover-to-cover, highlighting phrases and dog-earing pages all the way through." More positive reviews and news here. Order on Amazon.

Need a Webinar on Corporate Blogging 101 or 201?

Call me at +1 202.364.5705 Eastern or email me at wordbiz(at)gmail.com. Learn more about how I can work with your organization to get you up to speed on the new social media tools.

Launch party in Washington DC was a blast

Washington's blogging cognoscenti, as well as corporate blogger wannabes, showed up at a pre-release launch party for The Corporate Blogging Book. Details and more pics here.

Do you need a CEO Blogging Coach?

Bill Gates does. Get the scoop…

Buy 5 copies of The Corporate Blogging Book on 800-CEO-Read and you can ask me your nitty-gritty questions about corporate and CEO blogging in a teleconference on Wednesday Sept. 20th, 2006 from 12 noon to 2 PM Eastern.  (Still a few spots left.) More about the event here.

I'm speaking at Six Apart's Business Blogging Seminars 

I'll be attending the Six Apart event in Washington DC on Thursday Sept. 28th (on Politics and Advocacy) and speaking at Six Aparts Business Blogging Seminars in Boston, Chicago and Miami later this fall. More info and register (the fee for these half-day sessions is very reasonable).

A great launch for The Corporate Blogging Book

Nielsen BuzzMetrics' Pete Blackshaw gives my just-published, The Corporate Blogging Book, a thumbs up in a thoughtful review on ClickZ.

"The Best Business Blogging Book"

Brand Autopsy's John Moore (author of Tribal Knowledge) is calling The Corporate Blogging Book The Best Business Blogging Book.

Quoted in The New York Times

This was kinda cool. Columnist Randy Stross quoted me recently in his New York Times column on the topic of CEO blogging .

#6 on Amazon's Business / Marketing & Sales bestsellers

The Corporate Blogging Book made it to #6 on Amazon's Business / Marketing & Sales bestseller list on the official August 3rd release date. 

Bloggers review The Corporate Blogging Book

Phew. They like it. Though bloggers are *not* the intended audience for my book. Rather it's the non-cognoscenti, the skeptical and the fearful that the book is directed at. Read blogger and mainstream media reviews of my book here.

Launch party in Washington DC was a blast

Washington's blogging cognoscenti, as well as corporate blogger wannabes, showed up at a pre-release launch party for The Corporate Blogging Book. Details and more pics here.

Do you need a CEO Blogging Coach?

Bill Gates does. Get the scoop…

Results of my 2nd Annual 1-Minute Blogging & RSS Survey

85 percent of the 449 respondents say blogging is *not* a fad. 67 percent say blogging will become a must-have corporate marketing & communications tool. Learn more…

Nielsen BuzzMetrics' Pete Blackshaw gives my just-published book, The Corporate Blogging Book, a thumbs up in a thoughtful review on ClickZ.

"The Best Business Blogging Book"

Brand Autopsy's John Moore (a soon-to-be author himself) is calling The Corporate Blogging Book The Best Business Blogging Book.

Quoted in The New York Times

This was kinda cool. Columnist Randy Stross quoted me recently in his New York Times column on the topic of CEO blogging .

#6 on Amazon's Business / Marketing & Sales bestsellers

My first book The Corporate Blogging Book made it to #6 on Amazon's Business / Marketing & Sales bestseller list on the official August 3rd release date. In another first, my first child, Eliza, got appendicitis on that day. Eliza is a pediatric resident and initially refused to go to the emergency room. It's a doctor thing; they don't like to be sick.

Bloggers review The Corporate Blogging Book

Phew. They like it. Though bloggers are *not* the intended audience for my book. Rather it's the non-cognoscenti, the skeptical and the fearful that the book is directed at. Blogger and mainstream media reviews of my book here.

Launch party in Washington DC was a blast

Washington's blogging cognoscenti, as well as corporate blogger wannabes, showed up at a pre-release launch party for The Corporate Blogging Book. Details and more pics here.

Do you need a CEO Blogging Coach?

Bill Gates does. Get the scoop…

Results of my 2nd Annual 1-Minute Blogging & RSS Survey

85 percent of the 449 respondents say blogging is *not* a fad. 67 percent say blogging will become a must-have corporate marketing & communications tool. Learn more…