Jun
20
2008
From BlogPotomac: KD Paine’s Speaking Notes and Frank Gruber’s List of Bright Shiny Social Media Too
Posted in the Category of Events and New New Things and Social Media
There was no PowerPoint at BlogPotomac, the unconference held here in DC last week. But two of our speakers have posted their presentation notes.
Measurement queen KD Paine posted her outline of 6 basic steps to measure communications online. Be sure to read also her post on "a new un-standard for social media measurement." She's one of the best out there when it comes to explaining - in persuasive, business terms - how to measure social media.
AOL's "Somewhat Frank" Frank Gruber posted an annotated list of social media tools (aka "bright shiny objects") that he uses on a weekly basis. Frank is a product developer for AOL. As such, it's his job to play with cool stuff. Lucky guy.
What's interesting about his list is that he divides the tools or apps into a number of categories beyond "video" and "photos." These include Communications, Storage, Content Discovery & Sharing, Analytics, News & Information Management, Search & Alerts, Lifestream Aggregators, Travel, Finance and Project Management.
There are a number I was not familiar with or have heard about but never tried. Note: some are still in beta. Here are a few that caught my eye:
Travel
Lifestream Aggregator
To Do List
Remember the Milk (I used this a while back; am going to try it again. Frank notes that you can pull the To Do lists into your gmail account or iPhone with a pro account.)
Microblogging
Tumblr (Frank's write-up about Tumblr)
Content Sharing
Shareaholic (Firefox browser extension; more details in Frank's write-up)
Search
Lijit (blog search engine with search analytics; more details from Frank)
FiltrBox (better than Google News Alerts, says Frank; still in beta. Use Frank's invite a friend code to sign up: https://www.filtrbox.com/signup.php?code=somewhatfrank)
Read Frank's complete list of "bright shiny objects" here.
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Comments
Barney Moran said on June 20, 2008 at 05:26 PM
Beyond consideration of functionality is the critical sanctity of Publishers private statistics. We at P.U.B. consider the safety of the information any app or widget(s) may be gathering, unbeknownst to the unwitting Publisher who installs them.
P.U.B. [Publishers Union of Bloggers] has pending inquires to Widget Providers concerning how they generate their income and what percentage of this income goes to the Blog Publisher making the critical decision to allow a Widget on their site for their readers. In addition we are requesting transparency on the critical issue of how the private statistic from Publishers Blogs are being used, hopefully with the Publisher’s permission!
Currently we are also working with Blog Publishers to track performance hit evaluations of Widgets too.
Will publish these results to keep the community of Blog Publishers informed on this critical component of Widgets on our Blogs.
Sincerely,
Barney Moran for P.U.B.
jemila95 said on June 25, 2008 at 02:45 AM
I want strategic business blogs that are written by authorities in the company. Let’s leave the CEOs to the job of running the business and encourage others on their team to help communicate the message and establish the face and personality of the corporation.
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jemila95
Florida Drug Rehab
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Corporation Financial said on November 6, 2008 at 12:43 AM
A number of the points that KD Paine mentioned about publishing dynamics can be done with Google. If you want to tack visitors, responsiveness to keywords and trends, get an analytics account. This way all you have to do is insert their tracking code into your blogs footer to find out that information.
Any union of bloggers could benefit from those statistics.